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Landing Page Design & Conversion course is the perfect course for the professionals. Learn key concepts, strategies of Landing Page Design & Conversion and boost your career with a marketable skill. Learn from the experts and become an expert. 

£19.00
Course Access

Unlimited Duration

Last Updated

September 17, 2021

Students Enrolled

373

Course Duration

6 hours, 23 minutes

Course Instructor
Certification
This Landing Page Design & Conversion  is designed for professionals who want to thrive in their profession. The Landing Page Design & Conversion course covers all the essential skills and knowledge needed to become specialized in this sector. You will learn real life knowledge and expertise from the industry experts and practitioners from this Landing Page Design & Conversion course.
 
The Landing Page Design & Conversion course starts with the basic knowledge of Landing Page Design & Conversion and gradually shares expertise knowledge. In this course you will get a complete idea of Landing Page Design & Conversion with key concepts, strategies regarding use of it and in-depth knowledge. The Landing Page Design & Conversion course is completely an online course. You can access this course from any part of the world with just a smart device and the internet.
 
By the end of this course, you will get complete knowledge and marketable skills. The course also comes with E-certificate, which will add extra value to your resume and help you stand out in the job market. In short, Landing Page Design & Conversion course is the perfect course to fast track your career. So what are you waiting for? Enroll today!
 

What you will learn

  • Design a high converting landing page from scratch without a single line of code
  • Double or triple your landing page conversion rates by applying the principles of clarity, simplicity and perceived value
  • Run A/B tests to guarantee a better conversion rate over time without knowing any statistics
  • Know exactly how to design a call to action that will motivate your visitor's to take the actions you want them to take
  • Apply psychological persuasion frameworks to your landing pages and websites
  • Write headlines that will provide the right type of motivational trigger that appeals to the hearts of your visitors
  • Determine the best type of landing page to send your marketing campaign traffic to
  • Run professional usability tests like the 5 second test and the preference test
  • Convince your boss to allocate more company resources to conversion rate optimization
  • Understand your website traffic based on the Fogg Behavior Model
  • Determine where in the sales funnel your visitors are and how to design landing pages that cater to each stage in the funnel
  • Create a professional logo from scratch in Photoshop
  • Identify the issues that are currently hurting your conversion rate and how to apply good landing page design to fix the problems
 

Course Media

Who is this course for?

This course is ideal for those who work in or aspire to work in the following professions:
  • Website owners
  • Online Marketers
  • Designers
  • Small Business Owners
  • Ecommerce Managers
  • Social Media Managers
  • Pay Per Click / Search Engine Marketing Managers
  • Entrepreneurs
  • Digital Marketing Interns
  • Wed designers and web developers
 

Why Choose Landing Page Design & Conversion course?

  • Conducted by industry experts
  • Get Instant E-certificate
  • Fully online, interactive course with Professional voice-over
  • Developed by qualified professionals
  • Self paced learning and laptop, tablet, smartphone friendly
  • Tutor Support
 

Certification

By the successful completion of your course, you will get an instant e-certificate. Our courses are fully updated with industry knowledge and skills that aim at making you an expert in the field. The hard copy of the certificate is also available and can be sent to your address. The delivery charge is applicable with a shipping cost of £4.99 (UK) & £12.99 (Outside UK)
   

Career Path

This training course will lead you to many different career opportunities, here are few prospects:
  • Word Press Developer Beginner Level - £27,000 per annum
  • Web Designer - £32,627 per annum
  • Web Developer - £40,000 per annum

Instructor

Profile Photo
Isaac Rudansky
5 5
754

Students

Accredited by

Course Curriculum

    • Welcome to this course! Let’s lay the groundwork for good landing page design 00:13:00
    • The Myth Of The Perfect Landing Page Conversion Rate 00:12:00
    • The 3 Main Types of Landing Pages and How To Use Them Effectively 00:19:00
    • Common Business Models and Understanding Your Conversion Actions 00:19:00
    • The AIDA Sales Funnel and The Online Decision Making Process 00:17:00
    • The Awareness Stage of the Funnel: Where It All Begins 00:18:00
    • The Interest Stage of the Funnel … Tell Me More 00:14:00
    • The Desire Stage of the Funnel … I Want What You Sell 00:13:00
    • The Action Stage of the Funnel … I’m Going to Buy What You Sell 00:09:00
    • Using Scarcity to Improve Conversion Rates on Your Landing Pages 00:10:00
    • Principles of Persuasion – Reciprocal Concessions & Reciprocity in Landing Pages 00:12:00
    • Principles of Persuasion … Anchoring and Cognitive Dissonance Theory 00:19:00
    • User Scenarios and Contextual Perception in Landing Page Design 00:17:00
    • My Favorite Landing Page Builders and Getting Started With Our Unbounce Page 00:10:00
    • Getting Familiar With the Unbounce Page Builder and Adding Our Header Section 00:07:00
    • Creating a Logo in Photoshop and Using the Unbounce Image Uploader Tool 00:16:00
    • Working With Background Imagery in Landing Pages and Developing Our Hero Section 00:16:00
    • Creating a Form, Action Block, and Finishing the Hero Section in Unbounce 00:20:00
    • Discussing Landing Page Design Changes and Creating our Primary Content Section 00:16:00
    • Finishing Page Content, Adding Icons, Footer and Working With Buttons Unbounce 00:11:00
    • Publishing Your Unbouonce Landing Page on Your Custom Domain 00:04:00
    • Adding Custom CSS in Unbounce to Create Professional Drop Shadows 00:06:00
    • Making Your Landing Page Design Work Better With Custom Javascript Snippets 00:03:00
    • Mobile Site Layout in Unbounce Based on Mobile Landing Page Design Guidelines 00:08:00
    • Designing Your Form Confirmation Dialogue in Unbounce and Testing Your Live Form 00:04:00
    • Assigning A/B Testing Variants in Unbounce and Assigning Traffic Weights 00:12:00
    • Integrating Your Unbounce Form Submissions With Your Mailchimp Account 00:09:00
    • Goodbye For Now … I Will Miss You Dearly 00:03:00
    • Western Computer Audit Part 1 00:08:00
    • Western Computer Audit Part 2 00:09:00
    • Western Computer Audit Part 3 00:15:00
    • Western Computer Audit Part 4 00:14:00
    • Get Your Certificate & Transcript 00:00:00

Course Reviews

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