Before diving into the technicalities of Google Analytics, let's first understand the need and benefits of web analytics. Web analytics measures, collects, analyses, and reports web data to understand and optimise web usage. The benefits of web analytics are numerous, including improving website user experience, identifying areas of improvement, tracking website traffic, and measuring the success of online campaigns.

Moving on to the technicalities of Google Analytics, we will discuss how the Google Analytics tool tracks data. The tracking process involves using a tracking code and cookies to collect user data, which is then stored in Google Analytics servers for analysis.

Once you understand how the tracking process works, we will move on to the practical method of setting up Google Analytics for your website. This involves logging into the Google Analytics interface, getting your tracking ID, and setting up Google Analytics for your blog using Blogger or a website created in WordPress.

Next, we will dive into the Admin tab and its sections, including setting goals and understanding user management. We will also cover basic terms and how to view different sections and reports.

To become a pro at Google Analytics, it is crucial to understand essential reports and sections, including audience reports, acquisition reports, and behaviour reports. We will discuss how to analyse and interpret data from these reports.

Finally, we will cover the advanced concept of custom reports, which involves creating reports tailored to your business needs.

This course will equip you with the knowledge and skills to become a pro at Google Analytics. By understanding the basics of web analytics, setting up Google Analytics, and analysing data through important reports and sections, you can optimise your website and online campaigns to achieve business goals.

What you will learn

• Set Up Google Analytics successfully for any website & optimize it to measure & track leads, sales & other activities successfully.

Is this course for you?

This course is ideal for those who work in or aspire to work in the following professions:

• This course is meant for any student, professional, entrepreneur, beginner or fresher who wants to learn & better understand & implementation knowledge of using Google Analytics more efficiently. It is not meant for Highly experienced professionals looking to learn advanced analytics techniques

Why Choose Learn Google Analytics-From a Beginner to becoming a Pro course?

• Conducted by industry experts
• Get Instant E-certificate
• Fully online, interactive course with Professional voice-over
• Developed by qualified professionals
• Self-paced learning and laptop, tablet, smartphone-friendly
• Tutor Support